Prio Running and Fitness Shoe - Men

BEST SELLER

Runner's World “With its name straight from a physiology textbook, the Prio (from the term ‘proprioception’) is just the shoe you’ll want for better ‘awareness of body movement.’ …so you can focus on your stride…” – Runner’s World

Prio Running and Fitness Shoe - Men

£90.00

“Most comfortable thing I’ve ever put on my feet.” – Todd E.

Best selling Xero Shoes of all time
Lightweight, comfortable for-everything shoe
Perfect balance of comfort and protection

Prio - Men £90.00

Style: No selection

Quick add

Men's Size: No selection

Quick add

Clear

All sizes are UK sizes. We recommend ordering your usual size.

£90.00

5,000 mile sole
warranty

56,694
5-Star reviewers!

1,361,479+
Happy Customers

Back to top
Product Description
Sizing
Care
FAQs
Customer Reviews

Why you’ll love Prio.

The Prio is the most comfortable shoe for everything you do.

Whether you’re out on a run, trying out a new trail, hitting the gym, or toeing a slackline, you’ll love the Prio’s combination of freedom and protection.

Revel in the freedom of movement with a breathable design and lightweight construction.

Play Video about Black athletic shoe

My go-to shoes for just about everything.
Andy P. USA, Verified Prio Mens Customer

See why real customers love Prio

This is awesome!

Super wide and spacious!

Extremely comfortable!

They are terrific!

We make shoes so comfortable, you'll forget they're even on.

Imagine you’ve just come home after a long day at work or on the trail. If you can’t wait to take your shoes off the moment you walk in the front door, you’ve been wearing the wrong shoes.

Life-Changing comfort and superior performance come from using your feet naturally.

That’s what Xero Shoes let you do.

Natural Fit. Natural Motion. Natural Feel.

Plus Xero Shoes are backed with a 5,000-mile sole warranty.

Prio for everything you do.

Protection

The Prio uses the same 5.5mm FeelTrue® rubber as our Z-Trek sandal, so you get great protection while still getting the ground feedback that your feet love. The optional 3mm insole lets you have more or less of a “barefoot feel” depending on your mood.

Lightweight

A men’s 8 is only 247 g each – you’ll barely notice you have them on.

Secure-feeling

Our Huarache sandal-inspired reflective heel and instep straps hold your foot securely – with or without socks – while keeping your toes free to move. Plus, the Prio is made from 100% vegan-friendly materials.

Get the full 360 on Prio.

See Prio in zoomable, rotatable 3D.

Check out these reviews from Prio wearers

Sizing

Men’s Sizing Tips

We recommend ordering your usual size

Based on statistics from the thousands of pairs of shoes sold across the world, we recommend ordering your usual size.

Free Exchanges!

Figuring out sizing is never easy. That’s why we also have FREE EXCHANGES. Most people find our size recommendation gives them a proper fit, but just in case, we have a free exchange program for all UK orders.

Size Conversion

For Men looking to buy the Women’s version because it is narrower – the conversion rate is 1 times, e.g. a Men’s 7 is a Women’s 8.

UK Sizes	EU Sizes	US Sizes
5.5	39.5	6.5
6	40	7
6.5	40.5	7.5
7	41	8
7.5	41.5	8.5
8	42	9
8.5	42.5	9.5
9	43	10
9.5	43.5	10.5
10	44	11
10.5	44.5	11.5
11	45	12
11.5	45.5	12.5
12	46	13
13	47	14
14	48	15

Caring for your Xero Shoes

To clean your Xero Shoes, hand wash with warm water, mild soap and allow them to air dry.
We do not recommend putting your Xeros in the washing machine or dryer.

FAQs

Prio

What can I do in the Prio?

Practically anything. The Prio is our first “performance” shoe.

It’s great for road running, light trail running, walking, hiking, working out, Crossfit, biking, and slacklining… it’s obviously up to you. Once you get them on, I’m sure you’ll do things we never thought of (and we want to see pictures of that!).

Put on your Prio and Live Life Feet First!

What do I do with those straps on the Prio?

I’ll admit, this is one of my favourite things about the Prio.

The huarache-sandal-inspired heel strap can be used to hold your heel and ankle in place. Pull the straps through the ankle holes in the sole, and then lock them in place with the laces.

The instep straps can be used to secure your instep, which can free up your toes and forefoot to relax and function better. Use the laces to tighten or loosen them to your liking.

Is the Prio Waterproof?

It’s not. But the breathable mesh upper should help it dry quickly if you get them wet.

How do I find my Prio Size?

Shoe sizing, especially online, is not a perfect process. That’s why we have an exchange policy.
For US/EU sizing, there’s a conversion chart at the bottom of the Prio product description.

The Prio fit true to size. We recommend going with your usual athletic shoe size.

Also, the Prio is wider than conventional running shoes.

Sizing for a shoe is different than a sandal, so if you own one of our sandals, that doesn’t mean you’ll pick the same size in the Prio, so use the measuring info if you can.

Keep in mind, though, that because the foot is three-dimensional, any two-dimensional measuring tool, such as a ruler or Brannock device®, can only approximate your true shoe size. Manufacturers model their shoes on different foot shapes, which is why you might be a 6 in one brand and a 7 in another.

If your foot is really narrow and smaller than a men’s 5.5, you may want to check out the “women’s” Prio. The conversion between men’s and women’s is 1, so a men’s 5.5 is the same as a narrower women’s 6.5.

Policies

How do I send a gift certificate?

After you purchase a gift certificate, you’ll be able to enter an email address for the recipient.

You could email it to yourself and forward it at a later time if you like.

You can also take the Gift Certificate code and send it to the recipient.

What’s your return policy?

Please go to Xero Shoes Return Policy page to learn about our 45-day return policy.

Customer Reviews

4.8 Based on 7,043 Reviews

5 ★

86%

6029

4 ★

634

3 ★

198

2 ★

1 ★

Customer Photos

Write a Review

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

06/02/2024

Andrew N.

Converted

Total convert. Super comfortable- really impressed with these shoes and will definitely be buying again.

05/17/2024

Tom A.

These are good really good

100% will buy again. Just back from Spain these were the only shoes I took (apart from my cycling shoes of course) I walked danced and walked again. So good.

05/06/2024

Levente K.

Very comfortable

I love this shoe. I was waiting for new colour options and with the arrival of the blue variant I immediately ordered it. It's so comfortable and I feel that my feet has plenty of room in it. I also own a Dilon, so I can compare it to that too. Dilon seems to have a thinner sole, so it provides a more barefoot feeling, but this one has better grip. I think this shoe is good for most occasions and activities, but probably workouts is what it is best for.

05/03/2024

martyn b.

Barefoot Running for Seniors

At 66 it was a brave move to go from conventional trainers to Xero Prio. Training for a half marathon and just did 11 miles . I really like these shoes. Different muscles used but no strains. The benefit in terms of light shoe, wide toe box and freedom of movement already being felt. I suffered from neuroma pain and hammer toe normally at the 6 mile mark but none of that any more. If this continues I can say I am a total convert at the age of 66!

05/03/2024

Mike N.

Prio shoe

So far pretty HAppy with the feel and comfort, havent been for any extended walking, as someone whose feet have always been difficult, so far so good as never tied any type of xero shoe